Crowdfunding has been a cultural performance for so long in India that we rarely stop to examine its history, much less acknowledge the fact that it is something inherent to our civilization. Online crowdfunding, however, is a new thing, enabled by technology (and often described as a tech for good venture). With online crowdfunding India the crowdfunding process is beginning to enjoy more donor outreach (and visibility for the campaign in question) in simple, quick, and effective ways at very little cost. These are also the best advantages of choosing to crowdfund online rather than simulate the process, as of old, offline in the real world.
Yet, there remain certain peculiar advantages of offline crowdfunding. Since it is done face to face, with the campaigner and the donor interacting in a shared setting, there is much to be said in favor of the transparency factor surrounding the offline soliciting process. Chances of miscommunication are low.
In this article we will explore ways in which an individual running a crowdfunding India campaign can go offline to boost the strength of his campaign and get the maximum number of prospective donors to actually make gifts of money to the campaign. Most of these techniques are easy and totally doable and cost either nothing or very little.
- Personally meet people you think might want to donate to the campaign. These could be neighbors, old friends you haven’t spoken to in a while, as well as ex-colleagues with whom you have kept in touch. Arrange for a meal with groups of these people and explain your fundraising goals over lunch or dinner. Then ask for a donation on the spot.
- Get your current colleagues involved. Many campaigners have found stunning crowdfunding India success when they have hosted an event in their workplace, stated their fundraising needs and goals, and asked people for donations with strikingly positive results.
- Approach the media. In this day and age, the media can be a powerful tool for you to publicize news of your fundraiser and send your story out into the world to move donors. The social media platforms you are sharing on is already doing this in the web space, but mainstream press outlets like newspapers and magazines and television and radio can harness the power of the masses very effectively in the offline scenario.
Crowdfunding is all about playing by the rules. You are also allowed to bend the rules a little as long as you can calculate your best advantage. Go offline to get better results with crowdfunding India. Happy crowdfunding!